It’s all about the images on the micro-blogging social media platform that is Twitter! Already in motion to become more image based, Twitter rolled out fresh and interesting profile improvements last week. The long overdue revamp is a natural progression, seeing as the emerging social media networks, Instagram and Pinterest, are image centric themselves. With Facebook’s acquisition of Instagram, and the fact that the brain processes visual data 60,000 times faster than text, it appears images are the way to audiences’ hearts. Closely mirroring the appearance of Facebook profiles, the Twitter enhancements bring more opportunity for brands, marketers, and influencers to capture more eyes to their content. Take a look at how you can take advantage of the new improvements. Read more here:http://bit.ly/RfKkbT
May 5, 2014
Soon on my
way to Geneva, Switzerland and the Vitafoods Europe 2014.
Im going
there with the company Greenleaf Medical AB as the Social Media Coordinator so
you can expect a lots of tweets and sharing from me these days. I will let you
know everything about the Expo :)
April 29,
2014
1. Understand
your audience and deliver
A social media rock star first knows his/her audience. A country singer isn’t going to smash his guitar after a kick-ass show, and a punk rocker isn’t going to play an acoustic set. They understand who their audience is, and they give them what they want. A true social media rock star knows their audience so well that they know what they like before they do. A social media rock star must listen to, engage with, and converse with their audience so they can truly understand what drives their fans and followers. Understanding their fans and followers means that they can better create the next groundbreaking piece of content. A true social media rock star doesn’t follow popular opinion, because they know their fans are one-of-a-kind, and are looking for something different.
A social media rock star first knows his/her audience. A country singer isn’t going to smash his guitar after a kick-ass show, and a punk rocker isn’t going to play an acoustic set. They understand who their audience is, and they give them what they want. A true social media rock star knows their audience so well that they know what they like before they do. A social media rock star must listen to, engage with, and converse with their audience so they can truly understand what drives their fans and followers. Understanding their fans and followers means that they can better create the next groundbreaking piece of content. A true social media rock star doesn’t follow popular opinion, because they know their fans are one-of-a-kind, and are looking for something different.
2. Make the
mundane appear extraordinary
If everyone is saying the same thing, how will you grab the attention of your audience? Social media rock stars are the people who come up with creative takes on a topic, and say something relevant in a unique way. True social media rock stars make their content stand out. If you want to stick out, you can't just do what everyone is doing. While this strategy comes with bigger risk, it also comes with bigger reward.
If everyone is saying the same thing, how will you grab the attention of your audience? Social media rock stars are the people who come up with creative takes on a topic, and say something relevant in a unique way. True social media rock stars make their content stand out. If you want to stick out, you can't just do what everyone is doing. While this strategy comes with bigger risk, it also comes with bigger reward.
3. Produce a
lot of kick-ass content
True rock stars bang out hit after hit on a regular basis, helping them stand out in an ocean of mediocrity. To be a social media rock star, you must be great at creating content over and over again. And this must be content that people can't help but share. A social media rock star might do this through authoritative commentary, unique perspectives, dramatic images, engaging content, or consistent blogs.
True rock stars bang out hit after hit on a regular basis, helping them stand out in an ocean of mediocrity. To be a social media rock star, you must be great at creating content over and over again. And this must be content that people can't help but share. A social media rock star might do this through authoritative commentary, unique perspectives, dramatic images, engaging content, or consistent blogs.
4. Authentic
with their audience
Social media rock stars don't waste their audience’s time, publish useless content, or mislead their fans. People only become social media rock stars when others elevate them to that status. And it is only possible for others to elevate someone to that status is if they are trusted. Trust will not happen over night. Instead it comes over time and through the publishing on consistent content. Therefore, a true social media rock star must be incredibly careful about what content they publish. When you care about what you publish, you gain the attention, and trust of your fans and followers.
Social media rock stars don't waste their audience’s time, publish useless content, or mislead their fans. People only become social media rock stars when others elevate them to that status. And it is only possible for others to elevate someone to that status is if they are trusted. Trust will not happen over night. Instead it comes over time and through the publishing on consistent content. Therefore, a true social media rock star must be incredibly careful about what content they publish. When you care about what you publish, you gain the attention, and trust of your fans and followers.
5. Reinvent
themselves
A social media rock star understands his/her industry inside and out. This means that they read everything that is published in their area of interest. A social media rock star eats, sleeps, and breathes their passion, making them an influencer in their industry. Instead of talking about what happened yesterday, they talk about what is going to happen tomorrow. They talk about what will happen because they know everything that there is to know about their industry, and are thus qualified to make such bold predictions.
A social media rock star understands his/her industry inside and out. This means that they read everything that is published in their area of interest. A social media rock star eats, sleeps, and breathes their passion, making them an influencer in their industry. Instead of talking about what happened yesterday, they talk about what is going to happen tomorrow. They talk about what will happen because they know everything that there is to know about their industry, and are thus qualified to make such bold predictions.
6.
Passionate about what they do
A social media rock star has a passion for their area of interest. They use social media to share this passion, and to converse with others about the topic. Social media rock stars make sure that they are connecting with their fans and followers. Connecting with your fans gets potential customers interested, engaged, and connected. Be authentic. Be real. Be you.
A social media rock star has a passion for their area of interest. They use social media to share this passion, and to converse with others about the topic. Social media rock stars make sure that they are connecting with their fans and followers. Connecting with your fans gets potential customers interested, engaged, and connected. Be authentic. Be real. Be you.
7.
Collaborate with other rock stars
The best social media content isn’t created in a vacuum. Ideas are built upon previous ideas, bounced off others, and created in collaboration. Social media rock stars not only partner with others to create content, but also to increase their reach. This maximizes both their time and effort. You are not the only rock star in your industry, so make certain that you are working with other brilliant people.
The best social media content isn’t created in a vacuum. Ideas are built upon previous ideas, bounced off others, and created in collaboration. Social media rock stars not only partner with others to create content, but also to increase their reach. This maximizes both their time and effort. You are not the only rock star in your industry, so make certain that you are working with other brilliant people.
8. Always
practicing
Gaining a following doesn’t happen overnight. Similarly, neither does creating kick-ass content. It takes creativity, diligence, and time. The more you practice, the better you will get. And as long as you keep practicing the right techniques, you will be on your way to becoming a true social media rock star.
Gaining a following doesn’t happen overnight. Similarly, neither does creating kick-ass content. It takes creativity, diligence, and time. The more you practice, the better you will get. And as long as you keep practicing the right techniques, you will be on your way to becoming a true social media rock star.
Read more
about this at socialmediatoday
April 28,
2014
It’s finally
happening: the ice is thawing, flowers are blooming, and birds are chirping.
Spring is time for a fresh start. You’re getting motivated to de-clutter your
garage or basement around this time of year, so why not give your online life
its own spring cleaning?
Throughout
the year, many of us are just trying to keep pace with the steady flow of posts,
Tweets, photos, and videos. However, too often we forgo some necessary, if
sometimes tedious, chores—the social media equivalent of cleaning behind the
couch.
Give your
social profiles a deep clean and start the new season with an unblemished and
orderly social presence and strategy. These chores shouldn’t take much longer
than ten-or-so minutes, so there’s no time like the present. Here are 13 social media spring cleaning tips:
April 25,
2014
Take a look
at this.
April 22,
2014
When is
comes to something like social media and your company, why would you hire an
agency? It’s your hard earned money, not to mention your company and brand that
you’re putting in the hands of total strangers. This is why!
About the costs.
First and
probably most important is cost. Hiring a manager in-house with a salary
is a lot of money to be throwing around. Now this may not seem like a
lot, but add taxes, benefits, and vacation ! When you give an agency that kind
of money you don’t have to worry about all the extras and you have a team of
professionals working for you.
Financially reasons.
There are
some other reasons financially hiring an agency may be in your best interest. I
did just learned about EdgeRank. EdgeRank is Facebook’s algorithm and its sole purpose
is to automatically decide what it thinks you want to see in your NewsFeed. If
a company hasn't posted anything on there FB for about three months but it hey
have a competitor thats has a agency sitting all day working for them,
there ads or post boosts would reach exponentially more people for less
money. The reason for this is his EdgeRank is higher; you get a higher EdgeRank
by posting on your page frequently and, more importantly, receiving engagement
from your fans.
Its about saving Time.
It’s a
serious headache and commitment for a business-owner to attempt to manage their
social media efforts effectively all on their own. You’re running a company…do
you really want to study what’s trending on Twitter on a daily basis? And
that’s just one social media platform, what about Facebook, Pinterest,Google+
etc . A Social Media Company prevents that lost time and is on top of your
social media presence and strategy constantly!
Conversation.
Emotion
breeds conversation. What we mean by this is people that like, share, or follow
your content will be subject to your photo’s, quotes, and stories. This will
start a conversation that is based on human emotion and you can’t put a price
tag on that kind of branding!
Numbers don't lie.
Lastly,
numbers don’t lie. There are 1 billion clicks to YouTube a day, over a billion
active users on Facebook monthly, and over 6 million active users on Twitter
monthly and Google+ is soon the most important one. Your company should have a
presence on all of these. Social Media presence is no longer a nice add-on,
it’s a necessity. Consumers expect you to have a presence and the vast majority
of people on the verge of buying use social media to help them make a decision.
Be present to engage your existing audience, be friendly and trustworthy to
promote sales and always work to increase your audience with great content
& strategy!
April 8,
2014
Today its
tuesday and its pretty cold outside ...im sitting with my computer and my
coffee and working from one of my favorite spaces, and thats the kitchen. I
actually started my company in my kitchen, most of my app ideas was made in the
kitchen. So when everybody else in the house is sitting in there rooms or like
my husband, sitting in his office that he has in our house I always end
up in the kitchen working on my computer.
Today I'm
working at the Finland account, its was so nice to be there because they really
understod the progress behind social media and how important it is. Its
actually very exiting to start this up in different countries.
I hope all
of you entrepreneurs out there don't give up your dream, because if you god at
what you are doing you will get there .
Talk to you
soon :)
March 26,
2014
Wednesday at
Eriksbergsgatan in Stockholm. Wonderful day with my colleagues, the sun is
shining outside and we play Mayer Hawthorne. Have just installed Marias
Iphone5S and I admit that there is something special about the new stuff,
mobiles, computers, cars, shoes, everything needed to pack up and you get to
use for the first time is a great feeling,
I wrote a
new consultancy agreement a few days ago and so I went and bought me something
new, feeling that unzip the bag and take on the new mih jeans were so beautiful
that I had them every day now for almost four days :)
Tomorrow it
will be Finland T / R for new challenges within the entrepreneurial world. Yes
dear, it goes up and it goes down ....
March 24,
2014
Before I eat
so I always take my spinach.
A shot of spinach extract in the morning is all i need to keep the hunger away. When i have the spinach extract i feel less hungry and have no sugar cravings during the day.
A shot of spinach extract in the morning is all i need to keep the hunger away. When i have the spinach extract i feel less hungry and have no sugar cravings during the day.
Please read!
I can´t live without it!
March 6,
2014
Amazing LA,
loving it. Im going with Green Leaf Medical to visit the shows in LA, where
they last year won a prestigious price at Red
Carpet Events LA Grammy.
